Columbia Basin College Has a New Image
Posted Date: June 5, 2019Columbia Basin College is excited to share their new visual identity. This includes
a new logo, tagline, and brand guide to represent the school. The new image is a result
of a year-and-a-half long process where the school’s Graphics & Printing Department
created & finalized concepts based on ideas from students, faculty, staff, alumni,
By: Patti Banner
Not only is there a new logo, but also the school’s first tagline, “We All Soar Together”…which
ties in with the mascot, the CBC Hawk.
CBC’s President Rebekah Woods said, “Our goal in launching a new visual identity
is to bring new energy to our institutional image and to update and refresh the look
that makes us who we are. Our new visual identity will help increase recognition of
the College and more closely establish ourselves with the community we serve as a
place that inspires, educates, and supports all students in an environment of academic
CBC will also be launching a new student-centered website in the fall of 2019.